Skip to main content

An Attractive Destination

Dehradun used to be an institutional area in the late 90’s but by the early 2000s, the city started developing its residential, commercial and recreational sectors to appeal to migrating families, school and college-going youth and salaried employees. Real estate agents and private builders stepped in to take over the residential sector, corporations stepped in to develop the commercial sector and entrepreneurs stepped in to establish recreational zones in and near the commercial and residential sectors.

The entrepreneurs invested in restaurants, movie theatres, cafes, bars and game zones to take advantage of the rapidly increasing young crowd in the city. As more and more institutional groups set up colleges in the city, restaurants and movie theatres started observing a rush of crowds.

There were already many restaurants in Dehradun in the late 90’s but the establishments catered to the well-off families who would dine at the restaurant every once in a while. But in the early 2000s many budget-friendly restaurants opened their doors to attract the young school and college crowd, and it worked! The new budget-friendly restaurants became the new hot spots for the youth of the city and started enjoying a profitable crowd round the week, especially on the weekends. Birthday parties, farewell parties, social outings, alumni gatherings and teacher-student gatherings started to become a regular event at these new restaurants.

In the late 90’s, there were a selective few single-screen moviehalls in Dehradun. Everyone would visit these malls to watch the latest movie releases but with the increasing young population in the city, entrepreneurs and movie theatre brands set up multi-screen movie theatres in the city. A few of these multi-screen movie theatres were set up in the newly-established shopping malls across the city. One such multi-screen theatre was established by the known movie theatre brand – PVR – in Pacific Mall, Dehradun.

With such development, the city of Dehradun has become an attractive destination for the residents, visitors, tourists and travelers. The city is no more just an institutional hub in the state but has established itself as an all-rounded developed city, offering the best of amenities to all.

To know more click here : Pacific Mall in Dehradun

Comments

Post a Comment

Popular posts from this blog

College, Malls and Dreams

  I lived in Dwarka, New Delhi for 3 years, from 2013 to 2016, for my college education. I rented a bed in a paying guest accommodation in Dwarka Sector 13 and would travel to Dwarka Sector 9 six days a week. This was my first time living away from home and it took me a while to get used to the independent lifestyle. Things became better when I made a few good friends in college and formed a good social circle. After the college classes, some of us would want to hang out and to find a decent place, we would visit all the malls around looking for a dining establishment where we could sit and relax for hours on end. My friends and I must have visited over 4 malls in a week but found none of them to be operational. We did spot a few food joints but the rush of customers would force us to leave the establishments after our meals. We wished and hoped that someone would build a fully-operational Mall in Dwarka for us but it just did not happen in the three years of our college lives. ...
Post a Comment
Read more

Food court a place of cultural diversity concerning food

 Since the pandemic has dawn upon his in these past two years, the hygiene and sanitization has become central to the workings of life. The functioning of things is now dependent on the hygiene level. In the early days of covid-19, the impact of fear was immense and prevailed for the next few months of it. Even now people are layered with the mongering fear of the repercussion of covid-19 but since precautions have laid its course, the fear has settled down rather than it being settled into the hearts and minds of the people. In the few months being did not step out or ordered food from outside – restaurant food, junk food or did not eat the street food. Markets were closed, restaurants were closed and so were the streets but the food delivery apps were running in the hope that people will order food. After the fear vanished into the thin air of covid, people noticed that food in the restaurants and the very famous cafes was being served as well as delivered with utmost precautions...
Post a Comment
Read more